We at Synergy understand the pressures and challenges of raising funds. "We've been there done that." As a staff we have more than twenty years of combined fundraising experience. We also understand that the final responsibility falls on the shoulders of the executives. With that in mind we have created a regular newsletter aimed at executives of organizations that raise funds. We hope to provide tips and direction not only as it relates to Denari but to the fundraising world in general. For fundraising tips and advise, you can view the newsletter at www.executivedevelopmentreport.com.

Here is a sample of what you will find there...

What Can Data Do For You?

A data system is a manner of organizing truth to bring it to bear on every-day decisions. Do you lean upon your data systems for regular help? If not, why not? What do you expect from your data system, and what does it deliver? What do you ask it to do?

Too often our expectations are limited by our very human limitations of understanding. We ask for the things that we can comprehend. We don’t ask for that which we do not understand. When it comes to donor management, too often we executives are the limiting factor. We simply don’t know enough to ask the right questions. We don’t act on things because we don’t ask for them.

When it comes to Denari software, you must realize that the application offers more than you are aware of. Period. No question. It was designed with executives in mind. Yet, executives don’t often sit still for training. Thus, they often sit in the dark., not using or underutilizing one of the most strategic tools at their disposal.

When it comes to the migration of names on and off of your list…Denari is on top of it. Do you ask it to manage such actions? You should.

When it comes to measuring the trends of this year compared to last year…do you ask Denari for help? You should. It already has the answers.

When it comes to treating your larger, more vested donors, with the respect and dedication they deserve, do you lean on Denari for help? You should!!

The number ONE failure of most data systems is plain and simply the executive. The executive was involved in selecting the system. Good. The executive was involved in defining the strategic objectives. Very good. But, then, the executive bowed out. Upon purchase…no more involvement. If that’s you…make a change today. Get training and ask yourself…what does my data system know that I do not? Your investment in training will make you better, more knowledgeable and more strategic.